PHOTOS
VIDEOS
POSTERS

PHOTO GALLERY

Girne American University Faculty of Communication
Photo Galleries

VIDEOS

Girne American University Faculty of Communication
Videos

POSTERS

Girne American University Faculty of Communication
Posters

EXAMS
CURRICULUM
INTERN

EXAM DATES

Girne American University Faculty of Communication
Exam Dates

CURRICULUM

Girne American University Faculty of Communication
Curriculum

INTERNSHIP

Girne American University Faculty of Communication
Internship Information

Close
Sign In
Sign in to GAU Network.
Don't have a account? Register Now !
Sign In To :  
Username : Forgot Username?
Password : Forgot Password?
Not a member yet? Register now!
Forgot Username : GAU Web Mail  
Name Surname :
E-Mail Address :
Register To : GAU Web Mail  
E-Mail Address :
Name Surname :
Register To : GAU Student Mail  
Student Number :
E-Mail Address :
Register To : Student Information System  
E-Mail Address :
Name Surname :
Username for : Student Information System  
E-Mail Address :
Name Surname :
Password for : Student Information System  
E-Mail Address :
Student Number :
Username for : GAU Library  
E-Mail Address :
Student Number :
Register to : GAU Library  
E-Mail Address :
Student Number :

Fundamental task of public relations professionals is to manage image and reputation of their clients. Positive image and reputation of individuals and organizations play a vital role to initiate, develop and maintain any kind of relationship that essential for achieving individual, organizational and societal goals. In order to build a positive image and reputation, public relations professionals adhere socially responsible ethical action and communication programs that produce mutually satisfactory outcomes for both organization and its publics and society as a whole. Toward this goal, the Department offers an undergraduate program leading to BA in public relations. During the first and second years the curriculum courses draw upon the foundation of social and behavioral (i.e., psychology, sociology, economics, management, political science, etc) and managerial sciences. The third and the fourth years, students learn basic theories and models of interpersonal, group, organizational and mass communication; history and pioneers of public relations and advertising. Also, students learn practical aspects of public relations, advertising through planning public relations advertising and other communication campaigns and other message production activities. In addition to the practices in the class and internships, students gain necessary work experience by working actively in the University’s radio and tv stations as well as other organizational activities in or out campus of GAÜ. The Department of Public Relations, also offers graduate programs leading to MA in ”public relations“ and Ph.D. in ”communication and media management“. The curriculum of BA. program has been developed to meet the following objectives/outcomes: To develop consciousness for public interest and social responsibility, respect for professional ethics. To teach basic knowledge about the theories and models of communication (interpersonal, group, organizational and mass) in general and public relations, advertising and journalism fields in particular; so that student understand, evaluate and solve sectorial problems of these fields. To teach how to use written, audio-visual communication formats used in public relations, advertising and journalism; to produce various message content for media ; to design and layout various publications and web; to be able to plan and execute various communication campaigns. To prepare students for further academic work (master and doctoral) in the fields of communication, public relations and advertising.

 

Assoc.Prof.Dr. Neriman Saygılı

Head of Public Relations Department



1. Semester
2. Semester
3. Semester
4. Semester
5. Semester
6. Semester
7. Semester
8. Semester

CODE
COURSE NAME
T
P
C

EGL101 
Development of Reading Skills 

PRE101 
Intro. to Communication 

PRE103 
Intro. to Business Management I 

COMP103 
Introduction to Computer I 

PSYC100 
Introduction to Behavioural Sciences I 

NH001 
National History I 

Total
 
 
 
15


CODE
COURSE NAME
T
P
C

EGL102 
Development of Writing Skills 

PRE102 
History of Communication 

SOCY100 
Intro. to Behavioral Sciences II 

COMP104 
Introduction Computer II 

PRE106 
Int. to Business Management II 

NH002 
National History II 

Total
 
 
 
15


CODE
COURSE NAME
T
P
C

PRE209 
Intro. to Economics I 

PRE211 
Statistics I 

PRE201 
Intro. to Political Science 

PRE203 
Communication Sociology 

PRE205 
Creative writing 

TURK001 
Turkish I 

Total
 
 
 
15


CODE
COURSE NAME
T
P
C

PRE202 
Introduction to Public Relations 

PRE206 
Media Law 

PRE208 
Diction Debate 

PRE210 
Advertising Design 

PRE212 
News Report Writing 

TURK002 
Turkish II 

STJ001 
Internship I 

Total
 
 
 
23


CODE
COURSE NAME
T
P
C

PRE307 
Organisational Behaviour 

PRE309 
Human Resource Mgmt. 

PRE311 
Marketing Management 

PRE303 
Research Methods for Social Science 

PRE305 
Introduction to Journalism for PR 

Total
 
 
 
15


CODE
COURSE NAME
T
P
C

PRE302 
Theories of Mass Communication 

PRE304 
Organisational Communication 

PRE306 
Media Planning 

PRE308 
Consumer Behaviour 

STJ002 
Internship II 

ELECTIVE 
Elective Course 

Total
 
 
 
18


CODE
COURSE NAME
T
P
C

PRE401 
Promotion Management 

PRE403 
PR Campaign 

PRE405 
Advertising Workshop 

ELECTIVE 
Elective Course 

ELECTIVE 
Elective Course 

Total
 
 
 
15


CODE
COURSE NAME
T
P
C

PRE404 
Publicity 

PRE406 
Personal Selling 

PRE408 
Communications Ethics 

ELECTIVE 
Elective Course 

ELECTIVE 
Elective Course 

Total
 
 
 
12




+-Course Descriptions